2022 represents an important year for the future of the Middle East: as Qatar will play host to the World Cup, the eyes of the world will be upon a great gathering in the heart of the region, an event that, at best, has the potential to demonstrate true sharing among more developed nations and states that are still struggling. Against this backdrop, Stephane Humbert Lucas presents 2022 Generation Man, a fragrance that employs a unique blend of timeless opulence and sleek modernity to represent the distinct character of today’s sophisticated Middle Eastern man.
2022 Generation Man opens with an unexpectedly bright burst of juicy blackcurrant and zesty yuzu, kept cool with a spritz of fresh mint. It’s a wonderful twist for those expecting a by-the-numbers oud and spices, establishing a portrait of a modern young Middle Easterner prepared to greet the global community with as much style and warmth as imposing sophistication. The oud, of course, is present; a fabulously rich heart made from prized Cambodian agarwood of such rare distinction that it can hardly be compared to the synthetically sharp or pungently sour ouds of lesser brands. This is an oud that asserts its own value, dry and distinguished, powerful and almost translucent, connecting the fragrance to an unbroken line of tradition without ever dragging the composition backwards. As a base of rich spices and warm balsamic musk swell in support, the timeless luxury of Middle Eastern perfumery blends seamlessly with modern creativity for a sexy, sophisticated scent any man could wear with confidence.
Presented in a beautiful black lacquered bottle with a handcrafted gold cap, 2022 Generation Man is more than just a striking fragrance; it’s a masterful statement.